Built in the North-West. Built honestly.
EdgeAudit is one man in Derry with more than a decade in telecoms behind him, building AI receptionists that answer real phone lines, and WhatsApp too, for businesses across Northern Ireland, every hour of the day.
Who you're dealing with
My name is Stephen McLaughlin. I founded EdgeAudit and I run it on my own, as a sole trader in Derry / Londonderry, in the North-West of Northern Ireland.
There is no team behind me and no call centre. You email, I read it. You ring, I pick up. When something breaks, I'm the one fixing it. If this is going to answer the phone for a clinic or a solicitor's office, you are entitled to know whose hands it is in. That's me in the photo.
And this is not a sideline I picked up when AI got fashionable. I spent over ten years in the telecoms industry as a senior manager, and in that time worked as a tech specialist, a networks engineer and a project manager. Phone systems, networks and keeping critical kit running have been my trade my whole working life. An AI receptionist is the same discipline with better tools.
10+ years
Senior manager in the telecoms industry
Tech specialist
Hands-on with the faults nobody else could clear
Networks engineer
The plumbing that carries every phone call
Project manager
Delivery on real networks, on real deadlines
EdgeAudit is registered with the Information Commissioner's Office, registration number ZC176838, which covers the handling of caller data. The privacy notice sets out the rest of it in plain English.
What EdgeAudit does for a business like yours.
Answers your phone, every hour
A friendly receptionist with a soft North-West accent picks up when you can't, day or night, takes the caller's details and what they're after, and never claims to be human.
The same receptionist on WhatsApp
Your own WhatsApp line, answered the same way. Customers message at half ten at night, get a proper conversation, and the thread stays open for them to come back to.
The lead lands in your pocket
Moments after the call ends you get a text: who rang, their number, what they wanted and when suits them for a call back. You ring back before your competitor even knows they rang.
Bookings and price guidance
On Front Desk Plus, the receptionist can book routine appointments where your booking system is connected. Price guidance comes from your own price list, not the AI's guesswork.
A dashboard you can check
Every call and every transcript in a private dashboard, so you can see exactly what your receptionist said while you were up a ladder or on the gym floor.
A backup that answers
A second, fully independent system that I built and run myself stands behind the first, and the handover is proven with a live failover test before you go live. A bad day for one system doesn't take your line with it.
Three businesses
Answer their phones with EdgeAudit right now
5.0 on Google
Every review five stars, from the owners it answers for
ICO registered
ZC176838, covering the handling of caller data
Live in 1 day
From first chat to your receptionist answering calls
Why one man beats a sales floor
Most agencies in this game either charge thousands upfront for "AI transformation" they can't explain, or install a chatbot and vanish. I do the opposite: public pricing, a plain-English ROI report you could show your accountant, and a straight answer when the numbers aren't there. You hear it from me before you have to ask.
The trade-off is real: I keep the client list deliberately small so every business gets proper attention. If you book a chat and I'm at capacity, I'll tell you straight.
What's under the bonnet
The voices, the speech recognition and the phone plumbing run on the same class of kit large companies use for customer-facing phone support. I'm not training models from scratch. My job is the part that decides whether it works in the real world: the configuration, the safeguards, the testing, and the honesty about the results.
That approach is documented in plain English on the case studies & methodology page, including the before/after baseline method every client gets.
