Never miss a job because you couldn't get to the phone.

Think about where your phone actually is through a working day. In your jacket on the van seat while you're up on a roof. On the floor beside the saw with the extractor going, where you'd never hear it ring and couldn't hear the caller if you did. In the door pocket while you're driving between two jobs. Face down on a worktop while you're measuring up in somebody's kitchen.

Most calls are one of four things. A price. A start date. A snag on work you've already done. Or something that's gone wrong today and needs somebody out. Only the last one is an emergency to you. All four feel urgent to them.

And plenty of them aren't ringing you specially. They've a map or a page of search results open, and they'll work down it until somebody talks to them. It isn't about comparing prices. They want the job moving. Once a caller has explained the whole thing to a person, they rarely fancy explaining it twice. Whoever answers first is the one who gets asked to quote.

That costs you little when the call was a half hour repair. It costs when it was a rewire, a roof, a kitchen, a full extension. Those come in through the same phone as the small ones, and they sound the same until somebody asks. And a missed call usually leaves nothing behind. No message, no name, no note of what they wanted. Just a number you don't recognise, that you ring back at nine the next morning, and they tell you they got somebody.

That's the gap this fills. It answers when you can't, in a local voice, takes the name, the number and the job, and texts it to you. You ring back knowing what it's about. If you're at the phone all day anyway, you don't need it.

“We don’t dread the phone ringing when we’re with a customer any more. I used to think every ring was money going out the door. We don’t take a huge amount of calls, maybe ten a day, but we were missing about 40% of them until now.” Tommy Maybank, roofing contractor (Google review)